PERSONAL INFORMATION WE COLLECT
When you visit the site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the site, we collect information about the search terms that referred you to the site, and information about how you interact with the site. We refer to this automatically collected information as “device information”.
We collect device information using the following technologies:
- “Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier.
- “Log files” track actions occurring on the site, and collect data including your ip address, browser type, internet service provider, referring/exit pages, and date/time stamps.
- “Web beacons”, “tags”, and “pixels” are electronic files used to record information about how you browse the site.
Additionally when you make a purchase or attempt to make a purchase through the site, we collect certain information from you, including your name, billing address, shipping address, payment information, email address, and phone number. We refer to this information as “order information”.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the order information that we collect generally to fulfill any orders placed through the site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this order information to:
- Communicate with you;
- Screen our orders for potential risk or fraud;
- When in line with the preferences you have shared with us, to personalize and enhance your shopping experience with targeted marketing communications or advertisements.
We use the device information that we collect to help us screen for potential risk and fraud (in particular, your IP address), and more generally to improve and optimize our site (for example, by generating analytics about how our customers browse and interact with the site).
SHARING YOUR PERSONAL INFORMATION
We share your personal information with third parties to help us use your personal information, for reasons as described above. For example, we use Shopify to power our online store. you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy.
We also use google analytics to help us understand how our customers use the site -- you can read more about how google uses your personal information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of google analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your personal information to comply with applicable laws and regulations, to respond to lawful request for information we receive, or to otherwise protect our rights.
When you place an order through the site, we will maintain your order information for our records unless and until you ask us to delete this information.
For more information about our privacy practices, if you have questions, or if you would like to opt out from any direct marketing activities or to make a complaint, please contact us by email at [email protected]